Hawaiian Theme Promotions

It must be luau season again, because we are getting a lot of interest in Hawaiian Themed Promotions on the American Promotions website. We just had an order for 75 Hawaiian shirts with embroidery on the back, and we have had a lot of interest in Hawaiian tote bags.

It is always interesting to me what sells and what doesn't in our industry and the market is far from predictable. But with Hawaiian and other island themed parties and promotions, it is easy to see the appeal. The island lifestyle is an intoxicating dream for most Americans. This explains the success of brands like Tommy Bahama, whose entire lifestyle brand is meant to evoke a kind of stylized island experience.

Luau's are a very popular form of summer company party, and a luau is a good way to provide something a little different in place of the company bar-b-que.