Real Promotions: Lexapro Plastic Reusable Grocery Bag

I bought eggs from my neighbor's little girl, and she gave them to me in this bag:



Her father is a pharmaceutical rep, obviously. But, since I'm always interested promotional items, after I put the eggs away I examined the bag. It's a simple plastic bag with handles made of the same material. This company imprinted a full coverage four color logo on both the front and the back.

Is this a successful promotion? Yes, I think it is. The logo is bright, eye catching and readable from afar--useful attributes on a bag that gets carried around. The base of the bag includes the company name, Forest Pharmaceuticals, Inc. and their five focuses: Pharmaceuticals, Therapeutics, Healthcare, Managed Care, and Specialty Sales. There is no contact number or website--but I don't think that's an omission on their part. The purpose of the bag is not to encourage people to shop at Forest Pharmaceuticals. Since prescriptions can only be written by a doctor, the purpose of the bag is to encourage people to recognize the name of the drug Lexapro and maybe ask their doctor about it. And the cost of plastic bags are lower than if they were non-woven or cotton bags or totes, so these bags help make marketing dollars go farther.

American Promotions carries a line of plastic bags so your company can "carry" your logo into promotional success too. Here's a Vinyl Accessory Bag, the clear Weekender, INSERT PLASTIC BAP LINK HERE

What promotional bags have crossed your path?

Bags and Totes: Eco, Polypropylene, Laminated, Recycled

Promotional Bags and Totes is a huge category in the Advertising Specialties business. This American PromotionsTV video showcases bags that are recycled, laminated, made of polypropylene (recycled from the same plastic that makes 2 liter pop bottles), hand wipeable or hand washable, and non-woven materials.

To ask for samples or to order, contact us at http://www.americanpromotions.com or call us at 1-877-604-5646

Up Too Late and A Cool Backpack

I did a lot of work updating the backpacks on the website tonight. It is late. This is my second night up until 2 a.m.. We have had some problems with the website which are costing us substantially, and I have been scrambling to try to understand and fix them.

I found 18 plus bags and backpacks which I'm going to have the team load onto the website over the next week, because Leed's has some great new backpacks, especially in the sub $15 range, and I want to get some of them featured.

I'm enthusiastic about Leed's this year, because we have already done as much wholesale volume in the first quarter (almost) as we did most of the year last year.

The Leed's Coil Backpack is a great daypack or school pack for the money. It has a nice design and just enough features to make it interesting. It can be had for under $13 or in volume for under $9.

Heavy Duty Pouch w/ Clip

I've seen a lot of small pouches and bags which are great for small first aid kits, emergency use, boating and even for packaging samples or small electronics. This tough little pouch is a cut above because it is crafted from heavyweight, thick water resistant and puncture resistant 600 denier cloth and features a full swivel loop and a belt loop. The bright primary colors are sharp and attractive. It of course includes a custom imprint.

Digital Jump Roping-For Those With a Will but not a Wii

Maybe I'd exercise more if I had a digital jump rope. A digital jump rope doesn't require a T.V. (unlike exercising with a Wii--although jump roping does feel like you're holding two remotes). This digital jump rope has a non-tangling cord, which I think would be pretty important, since I haven't jump roped in a very long time.

What's appealing about exercising with a jump rope is that it's small and portable for indoor exercise (unlike a treadmill or bike). To motivate the exerciser, it has a timer, an audio pacer, and calorie counter. It also digitally tracks best records. Well, depending on how well I jump, that feature might be encouraging.

American Promotions sells digital jump ropes here.

Budget Logo Brief Bags

Leed's is trying to adust to the economic realities of a sliding economy with these brief bags under $10.00.

I think I may use the same collection to target some web sales with pay per click.