Tuesday, July 17, 2012

The Classic Mousepad Gets Innovations


I started work on a product review video today focused on fabric-topped mousepads, so I've been thinking about that industry.

Mousepads are in the top ten of most popular promotional products, because they position logos so visibly, they get used rather than thrown out, and logos can be displayed in attractive full color.

But just because mousepads are classic advertising product doesn't mean that industry has stayed stagnant. A new technology has emerged making the Original Fabric Mousepad with antimicrobial technology! I think that is just genius. I even have a motto for it:

Mousepads: Carrying your message, not your diseases.

I don't know, should I copyright that? ;) ;)

On a more serious note, another step forward that the Mousepad  Industry has taken is in the new "mouse paper." It's not paper made from mice or even shaped like mice. Mouse paper is combining mousepads with notepaper!!! It is a second genius idea and proves that innovation is possible in every industry.

One of our computers uses Mousepaper as its mousepad. The top layer has notes scribbled on it and we are about half way through the pad of paper. VERY USEFUL idea! Paper is right where we need it, and no one  runs off with it because it is a mousepad under a mouse.

Do you have a mousepad next to your computer? What does it say on it?

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